Could you walk away from a job that paid more than half a million a year? That’s what Kathryn Cicoletti did when she created MakinSense Babe, a video-driven site that translates financial news and investment advice into language that everyone can understand. Described by Forbes as “The Daily Show, but swap out Jon Stewart for an attractive blonde using clever analogies and wry wit to simplify financial topics,” Cicoletti’s videos skewer the mainstream financial industry, while making savvy investors of her subscribers.
"I spent a lot of time looking at the landscape to see what is out there and what other people were doing. I wanted to be sure that I was coming at finance and money topics from a different angle. I love the idea of taking things that are generally boring—sorry, finance is really boring, let’s be honest—and making them entertaining.”